Horace Tong
Two Songs, Two Films
2025
Music videos · Production and art direction
Commissioned by ROSEMANCES and 22:22, Hong Kong
Made as Collaboration
My role MV production and art direction; lyrics and featured performance on ROSEMANCES.
Two music-video projects connecting independent songs with a visual direction. I produced and art-directed the videos for ROSEMANCES and 22:22 with a small creative team. On ROSEMANCES, I also contributed lyrics and a feature performance; that additional music credit applies to ROSEMANCES.
Music and image needed a shared direction.
I worked with a small creative team.
Both videos followed one direction: dreamy, soft, and shaped by the way memory works. I produced them and directed the art; on ROSEMANCES I wrote the lyrics and performed on the track.
I produced and art-directed both videos.
Both videos are available here.
Both films are published and public.
Published chart placement for the track.
Public streaming figure for the track.
A release needs coherence across media.
Project ownership
Horace Tong
Collaborative
Creative ownership
Horace Tong
Creative ownership
Collaborative input
Horace Tong
Worked alongside the wider team
Photographs shown here are selected from the project archive and are not necessarily photographed by the author.
A song and its film can share one set of decisions instead of being solved twice. The same applies to a campaign built from one idea across several formats.
Related work
Tell me what you want to make. This project will be included as a reference.
