Work

Loose photographs, film strips and cards fan out above a stack of translucent layers, feeding through a glowing core into one finished page: the cover artwork for Content workflow.
Cover artworkCover artwork supplied by the author. A generated image, not a photograph of the work.

Horace Tong

Content workflow

Draft to Release

2026

Workflow design · Self-initiated concept

Self-initiated · Hong Kong, Hong Kong

Systems

HT.SYS.2026.001Archive plate

Concept

Systems

Made as Self-initiated

My role Concept and workflow design.

In brief

The challenge
Creative decisions remain with people.
My role
Concept and workflow design.
What changed
The proposed output is a shared routine.
Result
This is a concept, without client results.

Discuss a project

Context

A self-initiated concept for organising creative work from draft through review to release. It separates those stages into a shared routine so the next handover is clearer, while leaving creative decisions with people. This is a workflow proposal for exploration, with no client implementation or results claimed.

Problem

Creative decisions remain with people.

System

This concept separates draft, review and release.

Decisions

The rule is simple: draft, review and release are separate steps, and a person decides at each one.

Execution

The proposed output is a shared routine.

Result

This is a concept, without client results.

The test is a clearer next handover.

  • Project ownership

    Horace Tong

    Self-initiated

  • Creative ownership

    Horace Tong

    Owned end to end

    • Concept and workflow design

Photographs shown here are selected from the project archive and are not necessarily photographed by the author.

Where this transfers

Most content problems are decision problems: nobody has said who approves what. The same fix works in any team that produces work faster than it can review it.

Have a related project?

Tell me what you want to make. This project will be included as a reference.