When a room is loud, people stop talking. It is rarely because the music is too loud in general: speech and music are occupying the same space, and the conversation loses.
Turning it down flattens the night instead of fixing it. What changes a room is where the sound comes from, which frequencies are left clear for speech, and whether different zones are allowed to sound different.
That is a decision about how people behave, and it should be made before any equipment is chosen. The equipment is only how the decision gets implemented.